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IABC World Conference showbag


Couldn't make the recent IABC World Conference in Toronto? Never fear. We have a selection of some of the best conference content right here.


In early June, communicators from all over the world came together for the IABC World Conference: an incredible four days of knowledge and networking. In case you missed out, here's a selection of the great content that was shared by the conference's many visionary speakers.


Mike Walsh

The conference's keynote speakers excited the crowd with his view of the future: a future where our success will be measured by our ability to engage. One of Mike's key points was about the disappearance of mobile – a topic he expands on in this illuminating podcast with Communications World magazine.



Shel Holtz

Shel Holtz is exploring the intersection between social and visual. Here is a recent presentation on the topic.


And here is Shel's pre-conference interview on 'content shock' and the opportunities and challenges it creates for marketers.



John and Rosie Smythe – Engage for Change

John and Rosie explore the essential ingredients of engagement.



Donna Papacosta – Trafalgar Communications

Donna provides some valuable insights into a topic that is big for all of us today – content marketing.



Martin Waxman – Thornley Fallis Communications

We were very pleased to welcome Martin as a blogger for IABC Victoria last Month. Here's a re-cap of his conference speech on the social media barometer.



Jonathan Champ – Meaning Business

Australia's very own Jonathan Champ shares his insights on the end of the story: corporate narrative in a transmedia universe.



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